What we do
Do Tank Studios is divided into several disciplines: Innovation, Interactive (web and kiosk), Mobile (including iPhone, iPad & Android), and Social (including Facebook and Twitter)
Our Innovation team explores and analyses new and emerging technologies, ensuring we are always one step ahead. Prototypes and proof-of-concepts are developed and tested and the knowledge gained passed to the other disciplines. This knowledge is also shared with our clients and has allowed us to become specialists in specific sectors from luxury fashion brands to interactive television.
Our Mobile Studio regularly works in partnership with our Interactive team as browsing experiences and habits often overlap. We have established on-going relationships with several luxury brands, including fashion retailers NET-A-PORTER and Mulberry. Through producing mobile applications for them and other clients, we have a good understanding of the subtle differences between the user experience of those who access a website on a desktop computer and those who browse and purchase via mobile devices, such as iPhones, iPads or Android.
Our Social studio has developed Facebook apps for Save The Children (UK), ITV’s The X Factor and their popular TV sitcom Benidorm.
Our Mobile and Social studios can also provide clients with vital customer insights about purchasing habits, trends and audience demographics. We measure and analyse the results, producing qualitative reporting. This allows our clients to measure the success against their business objectives.